The resorts on the Bulgarian Black Sea coast with new tactics for hunting tourists
If before Covid-19 the summer resorts offered free umbrellas and sunbeds to attract tourists, this year it is far from enough. The extras are becoming more and more unusual – among the newest attractions on the sea are ice cream for dogs in Nessebar, payment with bitcoins in “Albena” and rope adventures in Sapareva Banya.
“I wanted to create something special for dogs,” says Toni Stoyanova, owner of an ice cream parlor in Nessebar.
According to experts, the idea is good, as dogs should avoid human food and especially sugar, which makes classic ice cream dangerous for them.
Therefore, the special ice cream is created from 100% real fruits and vegetables, and the process of its creation was specially monitored by a veterinary clinic.
Tony has created something else – the first cake in our country, symbolizing the city in which it was created. The idea came from a Japanese tourist who entered the salon and asked what is the dessert that Nessebar is famous for.
Meanwhile, Albena has chosen another innovative way to pay – with cryptocurrency. The idea is the management of the complex, and the goal is for the seaside resort to keep up with new technologies.
When the user chooses cryptocurrency, the system generates a QR code that prints so that it can be scanned with a mobile application. The guests of the resort welcome the idea.
Since the innovation started only a few days ago, no one in the resort has yet taken advantage of the new service, but the complex is already expecting the first guests to make their reservations with cryptocurrency.
The mountain and spa resorts try not to lag behind the sea ones and introduce some new attractions, such as the park in Sapareva Banya, which attracts more and more visitors. There they built special labyrinths and cable lines, through which children and adults enter the captivating world of mountaineering.